Travis Baxter

Travis is Consultant Content and External Affairs Director with Bauer Radio and Media Adviser to private equity firm Actera in Turkey.


Travis is one of the UK's leading experts in radio and the media. His career spans 30 years and he has enjoyed (nearly!) every minute of it.

Travis started on air with the BBC before moving to production with Radio 2 and was then head hunted into the commercial radio sector by the RTL group. Since then he has worked at board level in the UK and overseas for a number of different radio groups, including Scottish Radio Holdings, EMAP and Bauer Radio and for private equity groups.

He has successfully launched new radio stations and overseen the growth of existing networks and combines a comprehensive understanding of the sector with the skills to lead and manage creative businesses through turbulent times.

He is currently advising Bauer Radio on their programming content and external affairs, working with private equity firm Actera to grow their radio business in Turkey and is on the board of an innovative on-line music company and a regional organisation involved in developing and promoting media and the electronic arts.